You can't make this stuff up!
Wednesday, October 10, 2012
I am writing this article to expose the reasons why small businesses sometimes fail. I am not a professional, I am a client, I represent those you rely on the most. I watch businesses that thrive and question those that fail, I want to know, what makes one succeed.
This article is NOT meant pick on any particular home based business, I promise that if you feel called out, you have called yourself out and in that case I encourage you to finish the article!
Growing up, I remember my mother working in her shop and us kids would want to do something right then and there and she would say " I can't I have to work" we would usually smart off and say something to the extent of " you're the boss, you can do whatever you want!" What she said next and every time is probably the most honest thing a small business owner could ever say. She said "I am not my own boss! every customer who comes in that door is my boss!" I believe in that simple sentence you will find the keys to success.
Friends & Business: This is where I see the majority of dissapointment. If you are fortunate enough to have clients who are also friends, they should be your VIP. I can't tell you how many times I have heard " Oh they're my friend, they will understand!" It's my belief that if this is your mentality you should just go ahead and put a CLOSED sign on your door now. You should cater to your friendships in a professional manner. If I hear from Joe Schmoe down the block that you have a slow return time and don't provide great service, yes that will impact my decision to use you, however if I hear from a good friend of yours that you really let her down, put her on the back burner, gave them the run around, that right there made my decision, to not use you at all.
If you want to gossip or vent to a friend, do not do so during a business meeting. If you are dishing about your mom's brothers, wife's dislikes of his new girlfriend I assure you that your friends attention is not on what you are selling, you are distracting her from your product. It's no secret that friends gabb however, if you'd like to sit over coffee and chat then invite her to do so. If you'd like for her to come check out your stock,business or portfolio etc invite her over to do just that. You never want to begin discussing drama when it's not been invited. For all you know, your client might have a headache.
Expectations: A successful business MUST have clear expectations. Make sure your clients know their rights and know your expectations and vice versa. conduct all business in writing. This simple little sentence has put more small businesses on Judge Judy than I can count! if your expectations are not clear not only are you losing clients to preventable things you are damaging friendships as well.
I can't believe she did that: So, they used someone else... tisk, tisk.. how dare they!!
IT IS OK IF THEY USE SOMEONE ELSE. Most of the time, I see this boiling down to supply and demand, if there is something I need asap and you don't have it at the moment don't flip out when i buy from someone who has it right then and there! buying from someone else, or using someone elses services does NOT mean, you are not liked, you offended someone,you lost a client, you failed, they are a traitor or they USED to be your friend. Simmer down... It's not about you. chances are your client will return for future needs, however if you make a big stink about them going elsewhere, making them feel owned, you have definitely seen the last of them.
Hi it's your stalker calling: Pressure. It's the reason people avoid car shopping in lots, the reason people let voice mail answer their calls and the reason they aren't buying from you. If you tell someone you own a small business and they ask to see your product line, and they take interest in something, this is not a green light to hound them! you have established a business repor with them, they are aware of what you sell, they have an item in mind and if and when it becomes possible for them to purchase it, they will. There is nothing wrong with letting them know the item they liked is going on sale, sending a monthly news letter or showing them comprable items they might also like but please do not chase them down, hound them or " remind them" ( constantly)ou sell that one thing they really liked. Nobody likes to buy under pressure and few people will.
In closing, a really good question to ask yourself when dealing with clients is simply " would I do this to my boss?" Would you tell your boss all your personal business, would you put him/her off for a while, would you pitch a fit to your boss if they used someone else temporarily, would you hound them or blow up their phone? 99% of you have said NO! never. If you wouldn't do it to your boss, do not do it to your clients, you have chosen to not have a boss, you have chosen to have many many many bosses. Just like a good boss always takes care of his employee's a client who is treated like a boss, will always take care of you.
Thursday, December 8, 2011
The Secret Life Of A Stay At Home Mom.
Tuesday, December 6, 2011
Parental Revenge =) Pt. 1
Monday, December 5, 2011
a moment of seriousness..
Things that go bump in the night.
Few things get my blood pumping like waking up at 325 am to a crash and thud followed by intense screaming!... Beside my head.
My sweet pito had snuck into my room at some point, laid on the bed somewhere, probably above my head (it's been done before) and then proceeded to fall off it. His head was definitely on the laundry list of body parts smacked on the way down, this bed is afterall quite tall.
I snapped out of my peaceful sleep and rushed to his side where I picked him up off the floor, I rubbed my hand gently over his head and was relieved to not find blood. He was absolutely histerical and the only two words making any sense were "It Hurts!" He keep closing his eyes on me and refusing to open them so he could look at mommys light, he was not going to sleep until I saw those pupils and was happy with them. Keeping him awake was proving to be a losing battle, so I did what any concerned mom would do, I got out the "treat treats" and asked him to join me in a 3:45 am snack...hahaha I won!!! and yet lost in so many ways! He realized he had the strength to sit up and eat a chocolate peanut butter whipped topping dessert! OK, pupils responsive to light,check. pito calming down,check. bela back asleep,check. mommy back to sleep? Negative. Adrenaline just doesnt work that way for me.
I really envy all the princesses in childrens books, they all have blissful slumbers and awake peacefully and well rested with birds chirping in the air. That my friends, is the real fairytale. In this house, if its a bird chirping something furry probably caught it and brought it inside. If its quiet.. Someone has already or is getting ready to hoak something. And if you wake up to screaming thats because someone snuck into your room, fell asleep on your bed, fell off said bed and seriously smacked his little head.
Pito seems to be ok, he is now sleeping, no major bruising and no blood, oh someone please tell "all the kings horses and all the kings men to relax, mommy's got this one :)